The following is a quick summary of the major differences between training and coaching.
Training:
Transferring knowledge
Often used in group settings
Frequently off-site or at a special facility
Often used for new hires
Usually structured
Formal
Depends on telling
Learning Focused
Coaching:
Enhancing knowledge or skills
Usually one-on-one
Can be in person, phone, other media
Used with experienced and non-experienced employees
Usually unstructured
Informal, conversational
Depends on asking
Development focused
Obviously, coaching is a way to apply learning in an informed way. Training hopes that learners will remember knowledge so it can be applied. The only problem is that humans don't remember very well. One source says that research shows an average of 50 percent of the information received in a presentation is forgotten within one hour. After 24 hours, on average, 70 percent is gone. And within a week a staggering 90 percent is nowhere to be found.
Since the best coaches do so frequently and on an ongoing basis, coaching is one way to impact the fact that even the best of employees will simply not remember valuable information. Training is not enough.
(Provided by Maestro)
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